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CHRISTINE CLIFFORD BECKWITH
INDUSTRY TOP PRODUCER, BEST-SELLING AUTHOR, BUSINESS OWNER, CANCER SURVIVOR
Her experience taught her how to market and sell products, services and herself. Now, Christine Clifford Beckwith shares that message with others. Christine Clifford Beckwith has definitely cracked “the glass ceiling”. By age 40, she was Senior Executive Vice President for SPAR Marketing Services, an international retail merchandising and information services firm in Minneapolis, Minnesota.
As the top salesperson in the multi-billion dollar retail services industry for over eight years, Christine was responsible for accounts with Kmart, Toys ‘R’ Us, Walmart, AT&T, Mattel Toys, and Revlon, among others. Taking her company from a million dollar per year loss to over $54 million in sales, Christine signed the largest contract in the history of her industry with Procter & Gamble, doubling the size of her company overnight.
Diagnosed with breast cancer in December of ‘94, Christine went on to write five award-winning, humorous portrayals of her story in books entitled Not Now…I’m Having A No Hair Day! , Our Family Has Cancer, Too!, Inspiring Breakthrough Secrets to Live Your Dreams, Cancer Has Its Privileges: Stories of Hope & Laughter, and Your Guardian Angel’s Gift.
YOU, Inc. The Art of Selling Yourself, which she co-authored with her husband Harry Beckwith (Selling the Invisible) was released March, 2007 by Warner Books. It has been named a “Notable Book of 2007” by the American Booksellers Asssociation.
In 1994, Christine faced a life-changing experience and began her own company. Today that organization is the world’s largest producer of humorous and helpful products for people with cancer. Christine’s philosophies and strategies for becoming your industry’s leader are proven theories that have propelled her and the companies she’s worked with to the top of their fields. Ideas, action, results…
Christine is a contributing author to Chicken Soup for the Survivor’s Soul, Chicken Soup for the Golfer’s Soul, Chicken Soup for the Writer’s Soul, and is featured in the books The Courage to Laugh and The Triumph of the Human Spirit: Real Cancer Survivors, Real Battles, Real Victories. She will be featured in Masters of Sales to be published in 2007.
She has appeared in Better Homes & Gardens, MORE, American Health, Golf Digest, as well as The Singapore Women’s Weekly and the Hindu in India, and appeared on CNN Live in 1998 as “one of the world’s leading authorities on the use of therapeutic humor”. She has also appeared on Lifetime Television Network’s New Attitudes show, and the Leeza Show.
Host of The Christine Clifford Celebrity Golf Invitational, a benefit for breast cancer research, Christine’s inaugural event raised over $100,000, making it the most successful first-year event in the history of the American Cancer Society. She has raised over $1,000,000 for breast cancer research and has received the Council of Excellence Award for income development from the American Cancer Society.
In July, 2002, Christine was awarded The Order of the Delta Gamma Rose from the Fraternity to confer special honor upon alumnae members who have made distinguished contributions to the nation or to the world through their individual efforts and talents and whose achievements have been given national recognition. It is the highest honor one can receive from the Fraternity.
July, 2002 Christine was awarded her “CSP” (Certified Speaking Professional) designation from the National Speakers Association. The letters “CSP” following a speaker’s name indicate a speaking professional with proven experience who brings a proven track record of experience and expertise. Less than 7% of the 5,000 speakers who belong to the International Federation for Professional Speakers hold this professional designation.
Christine is on the Board of the National Speakers Association- Minnesota Chapter, a member of the National Speakers Association, the American Association for Applied and Therapeutic Humor, and the National Association of Breast Cancer Organizations. She is listed in International Who’s Who of Professionals, International Who’s Who of Entrepreneurs, and International Who’s Who of Authors and Writers. She is also listed in Contemporary Authors and 2,000 Notable American Women. She serves on the Board of Directors for the Angel Foundation.
Christine is married to speaker/author Harry Beckwith (Selling the Invisible), and between them, they will have five sons: Tim, Brooks, Harry, Will & Cole; a daughter Cooper; and their legendary flying cat Simone. Christine lives in Minneapolis, MN.
Corporate Speaking Topics
YOU, Inc. The Art of Selling Yourself Want to rouse your troops? Give them tips that will help you reach your goals, and theirs? And touch them, inspire them—and tickle them with laughter more than once? This presentation is a treasure trove of selling and marketing techniques that even the most veteran sales reps will benefit from, and that will help distinguish you from all your competitors.
Selling the Invisible: Four Keys to Selling Services Would you like to learn: Why you must charge a premium for your services—even in a market where clients seem increasingly price sensitive? Why positioning yourself as a brand—even though you’re an individual—brings you more business? What your packaging says—or doesn’t say—about you and your service to prospects and clients? New strategies to establish, keep, nurture, expand and grow your client base even in tough markets? Clifford Beckwith explores the four keys to selling services with colorful, humorous, real-life life examples. Spinning Ideas Into Action As an industry top-producer and successful business entrepreneur, Clifford Beckwith answers the question: How do you climb up the corporate ladder? By spinning your ideas into action! Ideas…action…results. Clifford Beckwith’s philosophies will inspire and motivate you and your troops to get going today!
What Clients Love: Business Development for Professional Services Clifford Beckwith teaches you how to stand out from the crowd and sell anything to anyone. From making a pitch to building a brand, from designing a logo to closing a sale, this program will lead you to the front lines of today’s business battles with the ammunition to succeed by doing the little things right and the big things even better.
Inspiring Breakthrough Secrets to Live Your Dreams. One of North America’s most inspiring authorities in personal and professional transformation reveals her secrets, insights, and strategies that will empower your organization to break through its limitations and live your dreams.
Healthcare Speaking Topics
Laughter: It’s Good Medicine! In spite of many health crises in her immediate family, and her own battle with breast cancer, Clifford Beckwith is still laughing! In this multimedia presentation, she helps organizations and individuals find the humor in life’s adversities.
Laughter: Prescription for a Cure! Christine Clifford’s immediate family has dealt with heart disease, diabetes, dialysis and kidney transplant, hepatitis, chronic depression and drug abuse. Let her customize her presentation for your group’s area of focus. Her stories are powerful successes of survival in the face of adversity.
Cancer Has Its Privileges: Stories of Hope & Laughter It is not often we look upon a cancer experience as a ‘gift’. Yet, 12 year cancer survivor, Christine Clifford Beckwith, CSP believes ‘cancer has its privileges’. Join Christine for her lecture on how to find the bright side of an often dehumanizing disease. Christine will demonstrate through the healing power of laughter and shared experience the privilege of family, friendship, love and laughter. Don’t Forget to Laugh!
An Afternoon of Hope, Laughter and Positive Thinking Clifford Beckwith shares all the hilarious things that have happened to her as she faced breast cancer at the age of 40. She uses her stories and her legendary sense of humor to inspire others to find the bright side of life’s challenges. Don’t forget to laugh! ™
Am I Out of Sick Days Yet? Chronic Illness can wreak havoc on an office, especially with employees trying to “fill the gaps” of an employee absence. Learn how to deal with the changes in the office, ways to offer support, and methods to deal with the challenges
Inspiring Breakthrough Secrets to Live Your Dreams. One of North America’s most inspiring authorities in personal and professional transformation reveals her secrets, insights, and strategies that will empower your organization to break through its limitations and live your dreams.
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PROGRAMS/TOPICS
- YOU, Inc. The Art of Selling Yourself
- Selling the Invisible: Four Keys to Selling Services
- Spinning Ideas Into Action
- What Clients Love: Business Development for Professional Services
- Inspiring Breakthrough Secrets to Live Your Dreams
