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DUNCAN MACPHERSON
MARKETING GURU
In 1989, Duncan MacPherson formed his consulting and business development company to orchestrate high-level business development seminars across Canada which featured many of the world’s most respected speakers and trainers. At the time, Duncan’s best clients were high calibre financial advisors, many of whom sought his marketing expertise for the purpose of growing their own businesses.
Today, Duncan conducts marketing seminars throughout North America, teaching financial advisors how to competitor-proof their clients, stimulate more referrals, implement target marketing program and establish promotional partnering alliances. His fast-paced seminars provide advisors with proven strategies that can be translated into results immediately.
He is the creator of the popular Turnkey Marketing System, a comprehensive program for marketing in the financial services industry. As president of a successful consulting firm, he is in constant demand for speaking engagements and for creating and implementing customized marketing plans and training seminars for top-producing financial advisors and their managers.
Duncan is also the author of the best-selling book, The Promise of the Future: A Financial Advisor’s Guide to Effective Marketing and the workshop audiocassette program The Advisor of the Future: A Financial Advisor’s Guide to the NorthSTAR Marketing Plan.
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DUNCAN’S INFO
PROGRAMS/TOPICS
- The Advisor of the Future
- Advanced Marketing Techniques
PUBLICATIONS
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